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Wowsers! Eight years of Comma Sense Copywriting
Eight years is a long time, but it doesn’t feel like a long haul to me. I still feel the same challenge, excitement and achievement. Let’s take a look at some significant moments.
What Google wants from your content
Chinchillas. The subject of my very first website back in 1998. I was in my first year of University and we had to choose an ‘elective’ module to study during the first semester.
How well do you know your own website?
If you run your own business it’s your job to know your website inside out. Even if someone else manages your website for you, it’s vital to know what’s on there.
How to write a case study
Case studies are valuable content to have on your website or as a pdf to send to potential clients. This post outlines the key benefits and how to structure and write a case study.
Reasons to use a copywriter No2: Writer’s block
You’ve been sitting at your computer for a good hour. But you’re not typing. In fact you’ve written very little. Do 3 bullet points count?
Reasons to use a copywriter No1: Buzzword Bingo
Make the words on your website and company literature easy for customers to understand. There’s no room for clichés, business buzzwords or formulaic statements. Clients want content that’s simple to digest and understand. They want answers to their questions. Business buzzwords overcomplicate content and customer experience.
Getting to know you: the art of blogging for clients
It’s 5am at Liverpool Airport on a dark, rainy October morning. We’re waiting for our flight to Portugal and I make a new friend. She was around eight or nine years old.
My awesome first year in business - in numbers
I’m so proud of everything I’ve achieved over the last 12 months, so thought I’d review the year and share some of my achievements with a numerical blog post.